With competition increase atfarmers markets , you ask every advantage you may get to generate income . Few things make a product pa — and pop off the shelf — quite like a nice recording label . Certainly , labeling can tote up an extra stair to the crop , but the benefits may very well overbalance that work .
It should also be said that labeling is critical to restaurant and retail sales , as well , especially in the beginning when you are trying to make a name for your farm . Labels let the client know who grew the Cartesian product , but also perhaps when it was glean and what it is .
The Benefits Of Good Labels
There are several reasonableness to label your food . The first is that your brand is important . If masses like your merchandise , they will seek your product out specifically and render again and again because they tell apart the packaging . Another is that labels make your line of work look professional . Leaving your bags or clamshells blank gives them an unfinished face and demand the client to inquire about their contents and price , which they wo n’t always do . Let the recording label do some of the talk for you .
Labeling No-Nos
This may go without saying , but if you are notCertified Organicyou can not put “ organic ” on your recording label . That is illegal . And if you are demonstrate Organic , you must get your label okay by your attest means before manipulation . you could also not make any health claims that can not be assert . “ Microgreens cure cancer , ” for case , may get you a reprimand from the USDA . Not that you ca n’t have sport with it , but in general I would urge sticking to the basics on your label .
Labeling Musts
We employ one label for pretty much everything : ourfarm logowith the name of the product bridge player - compose when necessary . This is commodious for us because it command very little cerebration or extra body of work . However , if you plan to betray at retail shops or have a variety of different product to trade at marketplace , it ’s a good approximation to let in some extra information beyond your farm logo :
All of these are important for intellectual nourishment that may have to sell itself at a supermarket , small shop or nutritional center .
Applying The Labels
As I described above , at our farm we keep it elementary . We buy round dagger labels in bulk and in the winter we stamp them all with our farm logo . The ink we use for the stamp is water - resistant , and we apply the labels only after they are packed to avoid smear or slur . In the past we have saved this business for the marketplace , but if you have a officious marketplace , it may be deserving doing as you pack or doing beforehand , though they may smudge or get tarnish that way . you could also get labels for your pressman that can be printed as needed with all the requisite info altered to check the date . A templet for that is not hard to correct up , and many labels will get along with a program for print to thorn .
For item you bunch , such as radishes or carrot , you could potentially use crook crosstie with your farm name , though the upfront expense for having them made would only be worth it if you were selling a declamatory bulk . Otherwise , on bunched item you’re able to consider hanging tags , so long as they are rainproof .
