IFPA names Deborah Zoellick new Director of Floral Programs
The International Fresh Produce Association ( IFPA ) is pleased to denote Deborah Zoellick as its new Director of Floral Programs . Zoellick , who antecedently served as a source manager for Walmart , will contribute almost two ten of flowered expertness to the establishment . She succeeds retentive - time IFPA staff member Becky Roberts , who retires in March 2023 . “ I am beyond excited that IFPA ’s floral biotic community will have a young staff loss leader who matches Becky ’s enthusiasm for , and understanding of , the nuances and intricacies of the cut flower and plant supply chain , ” said IFPA CEO Cathy Burns ....